7 Of the Most Important Wheelchair Travel Tips

Here are 7 of the Most Important Travel Tips for Wheelchair Users:1) Have a shower cap with you at all times!This may seem like a weird tip for wheelchair users, but a simple shower cap can come in very handy. Imagine that you are out exploring a city and rolling from place to place, then suddenly it starts to rain. What do you do to protect your chair from getting soaked and potentially malfunctioning? If you have a shower cap, just throw it over the joystick controller area. It is the perfect size to completely cover the joystick area, but you will still need an umbrella to protect the rest of your chair of course.2) Whatever you do – FIND A LOCAL WHEELCHAIR REPAIR SHOP BEFORE YOU TRAVEL!Before you even think about traveling somewhere new, use the magical powers of Google to locate a wheelchair repair shop in your desired destination city. You never know when your chair will tear up or when the airline will damage your chair. There is nothing worse than arriving somewhere, only to learn that your chair isn’t functioning. It’s always better to be safe than sorry!3) Take more money than you think you will need.This is one of my favorite travel related quotes and couldn’t be more true. I always try to calculate how much money I need to take on a trip to cover meals, attractions, taxis and souvenirs, and then add at least $250-500 for unexpected circumstances that could arise.4) Book transportation before you leave home.Many cities do offer wheelchair accessible transportation of some sort, but it may not always be readily available when you want it. At the least, book in advance an accessible taxi from the airport to your hotel and then from your hotel to the airport for your departure. After arriving at your hotel, the concierge should be able to help you get transportation around the city, but feel free to book as much as possible beforehand. It’s no fun sitting at your hotel waiting on a taxi. Trust me, I know from experience. I once waited almost three hours for an accessible taxi that never even came.5) Take parts of your wheelchair as a carry-on.Plan to take an empty bag to the airport with you to put parts of your electric wheelchair in as a carry-on. I always detach the footrests and the joystick of mine, and I have detached the headrest before as well. I have heard horror stories of disabled travelers arriving to their destination to discover that parts of their wheelchair are banged up or even missing completely. Luckily, I’ve been pretty fortunate to not have experienced this, other than losing a joystick knob once. Also, take your wheelchair cushion on the plane to sit on throughout the flight. It is much more comfortable than the plane seat.6) Check the voltage at your destination.Wheelchair chargers can be tricky when traveling. So tricky in fact, that my charger has blown up twice in two different countries. I took a converter to charge my USA charger with in Germany and England, but as soon as we turned it on to charge it blew up. The chargers are so powerful that they just can’t convert properly as needed. In London I ended up finding a repair shop that sold chargers so I had to buy a 240 volt charger on the spot. This wasn’t cheap though. It cost a whopping 250 £. For future trips that you have planned, do some research and see if anywhere will let you rent a charger while you’re in the country. This is a great website where you can check the voltage of every country: http://kropla.com/electric2.htm7) Never ever EVER book a vacation over the internet!When you are booking flights and hotels, always be sure to call instead of booking online. Sure, it’s fun to browse online and the web can definitely help you make a decision as to where to stay, but somewhere saying that it is wheelchair accessible online can mean many different things. I once found a hotel online that said it was wheelchair accessible, so I called them to reserve it and I asked what was accessible about the hotel. The receptionist responded by saying “We have an elevator”. They did not have a roll in shower, wide doorways, or anything that I needed… just an elevator. As far as flights go, when you book a flight you have to request bulkhead seating (the front row of seats) over the phone. The bulkhead seats usually have much more room to get into the seat and sometimes the armrest will lift up, making these seats ideal for wheelchair users.

Module 1 Chapter 4 How to Plan Your Marketing Funnel

MODULE 1CHAPTER 4 HOW TO PLAN YOUR MARKETING FUNNEL1.0 INTRODUCTION2.0 OBJECTIVES3.0 MAIN CONTENT3.1 What is Marketing Funnel?3.2 Awareness3.3 Consideration3.4 Conversion3.5 Loyalty3.6 Advocacy4.0 CONCLUSION5.0 SUMMARY6.0 ASSIGNMENT1.0 INTRODUCTIONThe next thing that naturally follows Market Research is the process of setting up your Marketing Funnel. This chapter will focus on how to do just that.2.0 OBJECTIVES- To highlight what a strategic marketing funnel is- To demonstrate how to tactically set it up- To encourage each student to set her own in her chosen market niche.3.0 MAIN CONTENTBefore we go in to discuss how to plan your Marketing Funnel, there is a need to define it.3.1 What is a marketing funnel?It is an overall plan to channel new prospects into your business with the aim of developing a relationship, a sale, repeat sales and finally turning them to become not only your clients, but also your raving Fans for life.It has also been defined by other authorities as a simple marketing system that you set up to collect email addresses of your prospects in such a way that you can market to them automatically.There are two types namely: a lead-driven and a sales-driven marketing funnel.After securing a purchase from your prospect, the former puts the customer in your list, your control for further marketing while the later puts them in the affiliate merchants’ control, gone forever out of your hands.For beginners I recommend lead-driven marketing funnel as it is very useful for affiliate marketing, but sales-driven marketing funnel is good if you have your own product as a merchant in ClickBank etc. where other affiliate are selling for you. At the end you get the money and the list for further marketing.When you are setting up your lead-driven marketing funnel, you need 2 things namely: a free offer and an autoresponder. I will deliberate on them in other parts of this eCourse.However, strategically, a marketing Funnel is usually depicted as an inverted pyramid (or funnel), with 5 connected parts:

The top broad inverted base =>

The middle small part =>

The smaller underneath vertex =>

The smallest tip that opens into the funnel channel =>

The channel.
The inverted Pyramid (or Funnel) portions described above can then be labelled in that order as listed:

Awareness

Consideration

Conversion

Loyalty

Advocacy
3.2 AwarenessThe top broad zenith (in the inverted pyramid) represents all the ways you attempt to create awareness for your brand, product or website; to attract and lead the people to your website. This include over 5-10 free and paid ways that you will regularly use to attract prospects to your website and finally to your products.Top and easiest among them are the Social Media – Facebook, YouTube, Twitter, Google+, Squidoo Lens, Classified Ads, Press Releases, HubPages, Answer Sites, Forum, etc.There are simple ways of placing ads on those sites – those kind of ads you often see on sites like Facebook and Yahoo Answers, etc.The major aim is to create public/market awareness of your brand, products and services.3.3 ConsiderationThe middle portion called consideration. It is where you offer to them valuable goods and services as baits and pecks to get them involved in doing business with you.The goal here is to make a calculated attempt to convince them to join your list.Thus, whatever you are offering must be very relevant to your market niche, but quite different from what you are putting up for sale.If you are selling Affiliate products, the vendor will more often than not provide you with products that will serve as Free Offers which you can use here as baits to get people into your lists. If they don’t, you can create them by yourself using free but relevant downloads or free products from other sources.3.4 ConversionThe bottom portion represents the period that you have successfully convince them to join your list. This is called conversion.Two things may happen immediately they have join your list. They will either buy your product or fail to do so.As a savvy marketer, you must know that the game is not yet over till (and even after) they have bought from you.The next thing is to get them on your educational series by sending to them lessons on the relevant niche. More often than not, they will later end up buying from you (if they did not, initially).Thus, for most prospects, they need some kind of education on what they are about to get involved.Email series of at least 7 lessons can help the prospect pass over this stage to become a customer.3.5 LoyaltyLoyalty is when your customer shows up repeatedly to buy your related products in connection with the initial purchase.3.6 AdvocacyIf you did the above groundwork well, your customers by now will be recommending your products and services to other customers – his friends, relations, acquaintances, etc. It is a sign of Loyalty and what every Marketer that knows his Onions should be aiming at.This is the ultimate level of Internet Marketing!Planning your marketing funnel:Tactically, here is a simple and straightforward way to plan your marketing funnel.From top to bottom Marketing Funnel typically contains:

Freebies

Sign up

One Time Offers (OTOs) often at a very minimal initial prices

Free eCourse

Sales Promotion

Membership Site Offer or

Another OTO, all at reduced initial prices

These positions may vary slightly depending on your goal for setting up the marketing funnel
4.0 CONCLUSIONIt is only when you set up a marketing funnel for your niche market that you have really start business – online business. Otherwise, Internet Marketing is just your hobby and not yet a Business for you.5.0 SUMMARYThe conduct of this aspect of business is also influenced by the approach of the marketer, some prefers a Soft Approach while others use the Hard Approach to Marketing.I will return to this topic with more details when I will be discussing on setting up the Autoresponder Messages.What do you think you should do next after this?Did I heard you say: Domain Name Registration and Hosting?You are absolutely right, and that is what I will be talking about in the next chapter.6.0 ASSIGNMENTCan you plan and set up your own funnel in your chosen market niche before you go unto the next eCourse?

Top 5 Mistakes People Make When Getting Business Insurance

This might come as a surprise to some, but getting the right insurance for your business might be one of the most important decisions you’ll make as a business owner. The consequences of inadequate coverage, or no coverage, could be devastating. There is a whole world of things that can happen to you and your business. Not protecting yourself and your business with the right insurance could cost you in so many ways.

That’s why engaging in a process of obtaining business insurance right for you and your company is so important. Do you know what general commercial liability insurance is? Well, if you don’t, then it’s just another reason why doing it right is so important. Not doing it right might cost you when you need help the most — during crisis. It’s why people get insurance. It’s why smart business people get smart business insurance.

Doing it right essentially means avoiding some common mistakes made when trying to get the best insurance policy for your business. Knowing what some of these mistakes are, and avoiding them in the future, will help you in your quest to simply make the right business decision when it comes to insurance.

Top 5 Mistakes When Getting Business Insurance:

1. Discounting the importance of business insurance

Business people of all types, whether it be CEO’s of large business conglomerates, or even someone just working out of their home office, have their own set of reasons for getting insurance specifically for their business. But not all business people necessarily think this way. Some think it might be too costly. Some think it might not be necessary . Some may even think that they’re covered by other insurance policies that they have for their property or for themselves.

Not having the insurance specifically tailored for your business often comes as a result of simply not thinking that it’s necessary. But it is. Take general commercial liability insurance, for example. This kind of insurance protects businesses from the costs of lawsuits resulting from basic damages done to people or property that have even the slightest contact with what you do. Not having this coverage when someone decides to throw a lawsuit at you, even if frivolous, could cost you in terms of money and reputation.

2. Not knowing the basic issues

It’s nice to think that insurance is just insurance, but it isn’t. Would you get car insurance for you house? Would you get life insurance for your healthcare? Of course you wouldn’t.

Yes, some of the issues involved in business insurance are similar to other forms of insurance. A good policy will, for example, protect your assets in case they get stolen. It will also protect you if bad weather destroys your business property. These are straightforward insurance issues for your business. But don’t be fooled into believing that they’re the only insurance issues for your business.

For example, take general commercial liability insurance. Some business owners might not even know what liability insurance actually is. It’s the insurance that protects you from the financial costs resulting from a lawsuit from somebody who claims they or their property has been hurt or injured as a result of the way your business conducted itself. General commercial liability insurance is the kind of insurance those companies engaging in commercial activities get to protect themselves because people hurt themselves on their premises or one of their products did damage to someone’s property. Being knowledgeable about these kinds of things will most certainly help you get the right insurance.

3. Not getting insurance early enough

There are two things that can happen to you if you don’t get insurance for your business early enough. The obvious one is that you’ll need it before you get it, and you’ll be stuck with paying for the damages from a storm or a lawsuit yourself. The other thing that can happen is that you will not have a budget for your start-up for the proper insurance, so you’ll get stuck with inadequate coverage. That’s the last thing you want to happen. Therefore, to avoid it, thinking about insurance as early as possible, even at the business plan stage, will help you create the budget you need to get you adequately covered for all future circumstances.

4. Getting the wrong kind of insurance provider

Perhaps the most tempting option for someone seeking business insurance is to get it through insurance companies they’re already doing business with. So, for example, you like how your house is covered, and who’s covering it, so you’ll seek to extend that coverage to your business, too.

The reason this is inadvisable, or should at least be looked at very carefully, is that your property insurance provider might simply not have the kind of experience with the kind of insurance you need for your business.

For example, if general commercial liability is what your particular business is in need of, even if a provider carries that kind of insurance, they may simply not have enough developed expertise to know what’s right for your particular needs. Ideally, only those companies and agents who have dealt with your kind of business before can help your kind of business get you adequately covered for your particular situation.

5. Getting the wrong kind of coverage

Following from the risk of getting the wrong insurance provider, a mistake to avoid is getting the wrong kind of coverage. Ultimately, you’re the person in charge of making the right business decisions for your company. You’re the best person suited to look out for your own interests. No one else is. That’s why it’s incumbent upon you to make sure you’ve got the right coverage for you and your situation.

As much of the above already suggests, delegating these decisions is important. Yet, in the end, it’s you who has to decide if you have the right kind of coverage for your business. After going through the entire process, collecting all the information, and talking to the right people, it’s you who makes the decision. Make sure it’s the right one for your business and where you want to take it.